burger icon

Responsible Gaming

Responsible gaming means enjoying betting and casino products in a conscious, controlled way where entertainment is the goal and gambling never harms your finances, health, or relationships. On ladbroces.com, operated for UK customers under the casino profile Lad Brokes, we are licensed and regulated by the UK Gambling Commission (license 54743 held by LC International Limited, part of Entain PLC). We provide tools, information, and specialist support to help you stay in control, and our teams are trained to assist if gambling stops being fun or you are worried about your behaviour.

Risk Awareness

Understanding the risks of gambling is the first step towards staying safe. Gambling is a form of paid entertainment, not a way to make money. In line with UK safer gambling standards and UK Gambling Commission expectations, Lad Brokes encourages you to regularly reflect on how you play and to recognise early warning signs of harm.

Common Warning Signs

  • Gambling more often or for longer: You find yourself betting most days, extending sessions late into the night, or ignoring pre-planned stopping times.
  • Chasing losses: After losing, you immediately place more or larger bets to "win it back", even when you cannot afford to lose more.
  • Spending more than you can afford: Gambling with money needed for bills, rent, food, debt repayments, or taking on new credit to keep gambling.
  • Thinking about gambling constantly: Frequently thinking about ladbroces.com when you are at work, with family, or doing other activities, and feeling restless until you can log in again.
  • Hiding gambling: Concealing statements, deleting betting history, or lying to friends and family about how much time or money you spend.
  • Emotional distress: Feeling anxious, low, guilty, or irritable because of gambling, yet continuing to play despite these feelings.

Self-Assessment Check

Ask yourself the questions below. Answer honestly with "Yes" or "No". If you answer "Yes" to several, we strongly recommend using our safer gambling tools and contacting a support service.

  • Do you gamble with money that you need for essential living costs (rent, bills, food, or debts)?
  • Have you tried to stop or cut down your gambling on ladbroces.com but found it difficult?
  • Do you gamble to escape problems, stress, anxiety, or feelings of depression?
  • Have you ever lied to people close to you about the amount of time or money you spend gambling?
  • Do you feel angry, stressed, or desperate when you cannot gamble or when you lose?
  • Have your gambling activities caused arguments, financial problems, or issues at work or study?

If your answers cause concern, please set stricter limits, consider a Time-Out or self-exclusion, and seek confidential professional help from the services listed below. Gambling-related harm is a health issue, and support is available 24/7 across the UK.

Limits & Tools

ladbroces.com provides a range of safer gambling tools required by UK regulation and supported by Entain group infrastructure. These tools help you decide in advance how much time and money you are comfortable spending and to stick to those decisions.

Deposit Limits

  • How to set a limit: After logging in, go to "My Account" > "Safer Gambling" > "Deposit Limits". Choose the period (daily, weekly, or monthly) and enter the maximum amount you are comfortable depositing in pounds sterling (for example: £20 per day, £100 per week, or £250 per month).
  • How it works: Once set, you cannot deposit more than your chosen limit during that period across ladbroces.com under the Lad Brokes profile. If you reach the limit, further deposit attempts will be refused until the period resets.
  • Decreasing and increasing limits: You can lower your deposit limits at any time and the reduction will usually take effect immediately. If you request an increase, UK best practice requires a waiting ("cooling-off") period before the higher limit becomes active, giving you time to reconsider the change.
  • Affordability reflection: Before entering any numbers, review your income, essential expenses, and debts. Only set limits at levels that you can afford to lose without creating financial pressure.

Time and Session Controls

  • Reality checks: You may activate on-screen reminders that appear after a chosen period of continuous play (for example every 20, 30, or 60 minutes). To enable this, visit "My Account" > "Safer Gambling" > "Reality Checks" and select your preferred reminder interval.
  • Session timers: Where available, you can set a maximum session length. Once reached, you will be prompted to log out or explicitly confirm that you wish to continue, encouraging you to stop and reflect.
  • Practical advice: Combine these tools with personal rules, such as not gambling when tired, stressed, or under the influence of alcohol, and never using multiple devices to bypass reminders.

Time-Out (Short Breaks)

  • Purpose of Time-Out: A Time-Out allows you to block yourself from gambling on ladbroces.com for a short period while retaining the option to return once the break ends.
  • How to activate: Log in and go to "My Account" > "Safer Gambling" > "Time-Out". Choose the length of your break, typically between 24 hours and 72 hours (for example 24, 48, or 72 hours), or up to several weeks where available, then confirm.
  • During the Time-Out: You will not be able to place bets or access casino games. In some cases, you may still log in to review account information or withdraw funds, but you will be blocked from betting activity.
  • After the Time-Out: Once the selected period ends, your account will automatically return to normal use. If you feel at risk of resuming harmful play, consider extending the Time-Out or using self-exclusion for a longer-term block.

Self-Exclusion

Self-exclusion is a stronger, longer-term measure intended for customers who feel their gambling is causing harm or who are at serious risk of addiction. In line with UK Gambling Commission rules, self-exclusion through ladbroces.com is designed to be robust and not easily reversed.

How to Self-Exclude

  1. Sign in to your account: Log in to ladbroces.com using your usual credentials for Lad Brokes.
  2. Open the safer gambling menu: Navigate to "My Account" > "Safer Gambling" > "Self-Exclusion" (or similarly titled section in your account settings).
  3. Select the self-exclusion period: Choose how long you wish to self-exclude. Typical options range from a minimum of 6 months to 1 year, 3 years, 5 years, or a lifetime exclusion, in line with UK industry standards.
  4. Read the information carefully: You will be presented with a clear explanation of what self-exclusion means, including that it is intended for severe problems and generally cannot be ended early.
  5. Confirm your decision: Tick the relevant confirmations and submit your request. You may also be asked to confirm by email, SMS, or a pop-up message to ensure you fully understand the consequences.
  6. System processing: Once confirmed, your account will be placed into self-excluded status and access to gambling will be blocked in accordance with our policies and UK law.

Consequences of Self-Exclusion

  • Access to the account: You will not be able to log in to place bets or use casino products on ladbroces.com during the self-exclusion period. In some circumstances, limited access may be allowed solely for managing withdrawals or resolving account matters via our support team.
  • Deposits and play: You will not be permitted to deposit or stake funds. Marketing materials from ladbroces.com should be stopped within a reasonable timeframe once self-exclusion is applied.
  • Withdrawals and remaining balance: If you have a remaining cash balance, you may usually withdraw it by contacting customer support, subject to standard verification, KYC, and responsible gambling checks. No refunds are provided for losses incurred before the self-exclusion took effect.
  • Reactivating your account: At the end of a fixed-term self-exclusion, your account will not automatically reopen for full gambling access. You will need to contact us, undergo a cooling-off period, and pass further checks before any reactivation is considered. For lifetime exclusions, reactivation is not normally permitted.

Group-Wide and National Schemes

  • Entain group coverage: Lad Brokes online is operated by LC International Limited, part of Entain PLC. Internal systems may apply your self-exclusion across other participating Entain brands (for example Coral, Gala Bingo, Foxy Bingo), providing broader protection, although technical scope and timing can vary.
  • GamStop (UK): In addition to our own tools, UK players should consider registering with the free national self-exclusion scheme GamStop (see below). GamStop can block your ability to use UK-licensed online gambling sites and apps for the chosen period.
  • International schemes: If you hold accounts in other regulated countries, check their national registers (for example Spain's RGIAJ self-exclusion register) and consider applying exclusions there as well.

Support Resources

If you are concerned about your gambling, or about someone close to you, professional, confidential help is available. The organisations and tools listed here operate independently of ladbroces.com and provide free or low-cost support in the UK and internationally.

Local Support in the UK

  • National Gambling Helpline (GamCare): Call 0808 8020 133 free from within the UK, 24 hours a day, 7 days a week. Trained advisers offer confidential advice, emotional support, and referrals to local treatment services. Primary language is English, with some language support available via interpreting services where possible.
  • GamCare treatment network: GamCare coordinates face-to-face, online, and telephone treatment across England, Scotland, and Wales. Support is available for both gamblers and affected others, including family and partners.
  • Gordon Moody: Specialist residential and online treatment for individuals with severe gambling addiction and their families. See gordonmoody.org.uk for programme details and application information.
  • NHS services: In some regions, the NHS offers dedicated problem gambling clinics. Speak to your GP, call NHS 111, or visit nhs.uk to find out what is available in your area as of 2026.

International Support Organisations

🏢 Organization 📞 Contact 🌐 Website ⏰ Hours 🗣️ Languages
GamCare (UK) +44 0808 8020 133 gamcare.org.uk 24/7 English
Gambling Therapy Online chat gamblingtherapy.org 24/7 Multilingual
Gamblers Anonymous Local meetings gamblersanonymous.org Varies Multiple

Self-Exclusion Schemes by Country

  • United Kingdom - GamStop: A free national self-exclusion service for online gambling. Once registered, operators licensed by the UK Gambling Commission must block your online gambling accounts and prevent you from opening new ones for your chosen period. Visit gamstop.co.uk for information and to register.
  • Spain - RGIAJ: Spain operates a national self-exclusion register through the Dirección General de Ordenación del Juego (DGOJ). Players can register with the RGIAJ to prevent access to licensed gambling operators in Spain. See the Spanish regulator's website for details.
  • Other countries: Many regulated markets now provide national self-exclusion or "player protection" registers. If you live, travel, or play outside the UK, check the relevant gambling regulator's website in that jurisdiction.

Blocking Software and Device Controls

  • Gamban: A paid blocking application that can prevent access to gambling sites and apps across multiple devices. See gamban.com for availability and pricing.
  • BetBlocker: A free blocking tool that allows you to restrict access to many gambling websites and apps for selected periods. Visit betblocker.org for more information.
  • Device and network settings: You can also use parental controls, app store restrictions, and browser extensions to limit or block access to gambling content, especially on shared devices.

Family and Affected Others

  • Family support services: Organisations like GamCare and Gambling Therapy provide dedicated advice, forums, and live chat for partners, family members, and friends affected by someone else's gambling.
  • GamAnon (Gamblers Anonymous Family Groups): Offers meetings and support for relatives and friends of people with gambling problems. See regional information via gamblersanonymous.org.
  • Confidentiality: Help services treat your contact in confidence, within the bounds of safeguarding obligations. You do not need to give your full name to receive initial advice.

Important: These services operate independently of Lad Brokes and ladbroces.com. They provide information and support but do not manage your account, transactions, or disputes with the operator.

Help for Family

Gambling-related harm often affects partners, children, and other family members. If you are worried about someone who gambles on ladbroces.com or elsewhere, you are entitled to support in your own right. You cannot force another person to change, but your understanding, boundaries, and actions can make a significant difference.

Talking to Someone About Their Gambling

  • Choose a calm moment: Avoid raising the issue during or immediately after gambling, or in the middle of an argument. Pick a quiet time when you both can talk without interruptions.
  • Use non-judgmental language: Focus on how their behaviour affects you and the family ("I feel worried when...") rather than accusing or criticising. This reduces defensiveness and makes honest discussion easier.
  • Listen and acknowledge feelings: Give them time to respond. Acknowledge that it may be hard to talk about money and addiction, and reassure them that you want to support change.
  • Encourage professional help: Suggest contacting the National Gambling Helpline, GamCare, or a GP. Offer to help them make the call or join an online chat for the first time.

Support for Family Members

  • Helplines and chats: GamCare and Gambling Therapy offer support not only to gamblers but also to affected others. You can talk in confidence about debt, stress, and the impact on relationships.
  • Online forums and groups: Family members can share experiences and coping strategies via moderated forums and group chats, such as those run by GamCare and Gambling Therapy. These can help you feel less alone and learn practical steps from others.
  • GamAnon groups: Gamblers Anonymous family groups (sometimes known as GamAnon) provide peer support meetings where relatives and friends can discuss the impact of gambling and recovery.

Recommended Next Steps

  • Seek professional advice: Consider speaking with a psychotherapist, counsellor, or GP who has experience with addiction. They can help you understand the behaviour and plan next steps for you and your loved one.
  • Protect your finances: Where possible, separate finances, review joint accounts, and seek independent debt advice from reputable services such as StepChange or other UK-registered charities.
  • Use operator and national tools: Encourage the person to set strong deposit limits, take a Time-Out, or apply self-exclusion on ladbroces.com and, where appropriate, through GamStop or other national registers.
  • Look after yourself: Managing another person's addiction can be exhausting. Take time for your own wellbeing, maintain social connections, and use support services for yourself, not just for the person who gambles.

Operator's Commitment

Lad Brokes, operated online via ladbroces.com by LC International Limited, is committed to delivering gambling services that are fair, transparent, and compliant with the UK Gambling Commission's Licence Conditions and Codes of Practice (LCCP). Responsible gaming is a core part of our business model and our obligations as part of the Entain group.

Internal Risk-Check Procedures

  • Behavioural monitoring: We use automated systems and manual reviews to monitor betting patterns, deposit behaviour, frequency and duration of sessions, and other indicators that may suggest gambling-related harm or financial difficulty.
  • Affordability and verification: As part of our KYC and anti-money laundering obligations, we may request information or documentation (for example via the processes explained at help.ladbroces.com) to ensure that your level of play appears sustainable and consistent with your known circumstances.
  • Account flags and interventions: Where our systems identify risk patterns, your account may be flagged for further review. Depending on the outcome, we may apply additional restrictions, such as reduced limits, temporary suspensions, or mandatory use of certain safer gambling tools.
  • Group-level protections: Within the Entain group, we maintain shared responsible gambling databases and systems designed to identify at-risk customers across sister brands (such as Coral, Gala Bingo, and Foxy Bingo) and to apply consistent protections where appropriate.

When We May Contact You

  • Safer gambling messages: If we detect unusual or high-risk activity, we may contact you via in-account messages, email, SMS, or phone to share safer gambling information and invite you to reflect on your play.
  • Requests for information: In some cases, we may ask for additional information about your circumstances (such as income or source of funds) to assess affordability in line with regulatory expectations.
  • Mandatory protections: Where serious risk is identified, we may proactively set or lower deposit limits, restrict certain products, place Time-Outs, or suspend or close your account to protect you, even if you have not requested this action.
  • Support and signposting: Our teams may recommend that you use our self-exclusion tools and contact external support organisations, including the National Gambling Helpline, GamCare, or other specialist services.

Regulatory note: Our responsible gaming commitments are informed by our UK Gambling Commission licence (54743), Gibraltar licences (RGL 010 and RGL 012 for non-UK markets where applicable), and industry best practice as of 2026. We also recognise the role of independent bodies such as IBAS for dispute resolution relating to betting outcomes and terms.

Updates

This responsible gaming page may be updated to reflect changes in law, regulatory requirements, industry standards, or the safer gambling tools available on ladbroces.com. We encourage you to review it regularly so that you remain informed about your options and our obligations.

How We Will Notify You

  • Website updates: The latest version of this information will always be available within the help and safer gambling sections of ladbroces.com under the Lad Brokes profile.
  • Account notifications: For significant changes to our responsible gaming policies or tools, we may display banners or messages when you log in to your account or when you access certain products.
  • Email or SMS: Where required by regulation or where a change materially affects your rights, we may notify you directly using the contact details registered to your account.
  • Terms and conditions: Related updates may also be reflected in our general terms and conditions and game-specific rules, accessible via help.ladbroces.com.

Last updated: 06 January 2026.

Contact & Feedback

If you have questions about responsible gaming, our safer gambling tools, or you wish to request support related to your gambling on ladbroces.com, you can contact us using the dedicated channels below. Please note that we may need to verify your identity to discuss account-specific information.

Responsible Gaming Contact Details

  • Email: responsiblegaming@ladbroces.com - for questions about limits, Time-Out, self-exclusion, or concerns about your gambling behaviour.
  • Telephone (UK): +44 (0)800 000 0000 (standard UK freephone format; check ladbroces.com for the latest number and opening hours as they may change over time).
  • Help Centre: Visit our online help pages at help.ladbroces.com for live chat, FAQs, and further contact options.

Feedback and Self-Control Requests

You can use the customer support contact form on ladbroces.com to send feedback or request support related to responsible gaming. When doing so, please select the topic related to "Safer Gambling" or "Responsible Gaming" and include the following information where possible:

  • Your full name and username or account number registered on ladbroces.com.
  • A clear description of your request (for example, lowering deposit limits, applying or extending self-exclusion, concerns about your play, or worries about a family member's access to your account).
  • Any relevant timeframes (for example, when issues started, how long you have been using particular products, or the period for which you wish to apply a Time-Out or self-exclusion).

Our team will review your request and respond as soon as practicable, normally using the same contact channel you used to reach us. Please remember that we cannot provide clinical mental health or financial advice; however, we will always signpost you to appropriate professional services and apply protective measures to your ladbroces.com account where justified.